BRANDLOVE: Bruno Pieters for Weekday.

Weekday is a brand that i've only become aware of in the last few weeks or so, but I must say I am absolutely loving them. They're a Swedish brand with close ties to Cheap Monday and H&M, they've also got an admirable moral conscience, which is always nice.As bad as it sounds, they are fast becoming one of the biggest reasons for my excitement over my impending trip to Berlin (they don't have an up and running online shop you see!). Serious money WILL be blown - but seeing as the prices are so amazingly reasonable (AND they currently have a sale on - fingers crossed it runs through january), hopefully this will mean a whole suitcase of goodies for Alice. I'm currently compiling a wants list from their website which will be up soon, but for now here is the awesome shoot thats been created for their current collaboration with belgian fashion designer Bruno Pieters.
I think its aces.

 

SOURCES: all Weekday

Weekday Weekday Weekday i love Weekday. Check them out.

Alice.